How Do People Read Tweets? (Take Two)

by Kathy Gill on 20 February 2011

in Statistics

What chan­ged in how peo­ple read their Tweets­tream while UberT­wit­ter and Twi­droyd were shut off from the Twit­ter API?

Twit­ter for Black­berry got a big (more than 50%) boost, which sug­gests that at least some UberT­wit­ter cus­to­mers opted for a new client. Tweet­Deck lost share, which doesn’t make sense (it wasn’t bloc­ked) but moved up in ran­king. Another ran­king boost: the Mobile Web moved from posi­tion six to posi­tion five, sug­ges­ting some of those Black­berry and Android cus­to­mers simply switched to their brow­sers.

The web and Twit­ter for the iPhone were unchanged.

These data for “last day” (con­tras­ted with “last hour” or “last week”) are from Twit­terS­tream. I’ve inter­pre­ted “last day” to be “yes­ter­day” — tech­ni­cally it is the pre­ce­ding 24 hours (data acces­sed at 1.33 pm Paci­fic). Here are the rankings:

  1. The web: Thurs­day — 35%; Fri­day — 35%
  2. Thurs­day: UberT­wit­ter — 7.3%; Fri­day — Twit­ter for Black­berry — 10.7%
  3. Twit­ter for iPhone: Thurs­day –6.6%; Fri­day — 6.7%
  4. Thurs­day: Twit­ter for Black­berry– 6.2%; Fri­day — Tweet­deck — 4.9%
  5. Thurs­day: Tweet­deck: 5.3%; Fri­day — Mobile Web — 2.95%

Loo­king at Uber­Me­dia client traf­fic for last week shows that the com­pany accoun­ted for a little more than 10% of total traf­fic. Howe­ver, the two affec­ted appli­ca­tions, together, accoun­ted for less than 8%. This is because Twit­ter did not block Echo­fon on Fri­day and remai­ned at posi­tion seven (7), the same posi­tion it held last week.

  • UberT­wit­ter (Black­berry and iPhone) : 7.0%
  • Echo­fon (iPhone) : 2.76%
  • Twi­droyd (Android) : 0.82%

There’s been a lot of chat­ter about why Twit­ter did what it did and why Uber­Me­dia did what it did. That’s for another post. :-)

On Fri­day, I analy­zed how peo­ple read tweets using Twit­ter client data from Twit­ter­Source. This post analy­zed what hap­pe­ned in the 24 hours follo­wing that post.

Twitter Traffic for Feb 18 2011

Twit­ter Traf­fic By Client For Feb 18 2011 — Data From TwitterSource.info

:: Per­ma­link : Follow me on Twitter!

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